Bull sale season is upon us in the Midwest! As an agricultural lifestyle photographer, bull sale photos are some of my favorite images to capture. While making preparations for your upcoming sale, consider inviting a photographer to capture the day!

This blog post outlines five ways you can use your bull sale photos after your sale.

Post-Sale Thank You Post

Share appreciation to bidders and sale attendees with a social media post following your sale. After each bull sale, I will return preview photos within 24 hours, allowing you to share sale day photos, sale stats, in a thank you post to your social media followers!

Thank You Note to Purchasers

A personalized thank-you note goes a LONG way, especially in today’s digital society. Sending a thank you note to your purchasers after a sale is a wonderful way to show appreciation and build customer rapport. To make this even easier, you can order customized thank you notes using photos from your bull sale directly through your gallery! When printing this way, save time and energy by avoiding downloading photos, re-uploading, and designing the card!

This video shows how to simply print photos and cards through your gallery.

Next Year’s Sale Catalog and Promo

Next year’s sale may be the last thing on your mind at this year’s sale, but now is the time to capture the content you need for next year! Including photos from previous sales in your catalog and advertising shows prospective buyers what they can expect at your sale and provides social proof that you’ve been there and done this before.

Content Throughout the Year

For most producers, social media and advertising is probably not the highest priority. It is, however, an important part of keeping your brand fresh in your prospective customer’s minds year round. Your bull sale photos will far outlast the timeframe of this year’s sale and can be shared periodically throughout the year and in the time line leading up to next year’s sale. Use them in both digital and print platforms. And don’t forget to use these photos as you update your website!

Family Memories

Last and arguably most importantly, use your bull sale photos to document your success, hard work, and priceless family memories! Time, energy, and literally years have gone into preparing for this sale. Celebrate the hard work with timeless photos of the day that can be appreciated and enjoyed for generations to come!

Additionally, so much goes on on sale day and it can be easy to miss things. I’ll serve as a fly on the wall capturing the up-front action, behind-the-scenes workings, and long-standing relationships that go into making your sale a success.

To schedule me for your next bull sale, fill out my contact form! I’ll be in touch within 48 hours.

Thank you to Kelcy Ruggles of Ruggles Angus for including this photo of me at one of their seasonal sessions in their 2024 bull sale catalog! Seasonal packages are a wonderful tool for seedstock producers looking to strategically market their genetics! Learn more about seasonal packages by signing up for emails here.